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Artificial Intelligence in Europe

Artificial Intelligence in Europe

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Outlook for 2019 and Beyond

SUMMARY

This Microsoft report on AI reports that just 4%of the companies surveyed are using AI in an active manner in ‘many processes and to enable advanced tasks’.

The study aims at getting a better understanding of how organizations are managing their AI activities at present. The paper also takes a look at the current AI challenges and future business opportunities. It is based on a survey of AI leaders in 277 companies, across 7 industries and 15 countries in Europe. 

Nearly two-thirds of the firms said that AI is considered a relevant topic on the executive management level. This percentage is notably higher than on the non-managerial level - AI is only considered an important topic in 28% of the companies at the employee level.

Meanwhile, a good share of the respondents thinks that AI will create benefits by optimizing operations. Two-thirds believe that AI will be critical to engaging customers by boosting the user experience, and through personalization, creating experiences, anticipating needs, among others.

The study also found that over half of the companies think that AI will have a higher impact on business areas that are “entirely unknown to the company today”.

Besides, when asking the respondents ‘advanced analytics’ and ‘data management’ are the two most important capabilities that enable AI in their businesses for respondents.

OUTLINE

Preface and Executive Summary 

The Role of AI

Data Management, AI Leadership and AI Analytics, New technologies 

Cases Studies

Next steps

 

DETAILS

Overview

Researchfinder Rating
4 out of 5 stars
Title
Artificial Intelligence in Europe
Sub-Title
Outlook for 2019 and Beyond
Region
Europe
Published
June 30, 2018
Publisher
Microsoft
Price
FREE
Language
ENGLISH

Content

Number of Pages
80
Number of Tables
20
Number of Exhibits
5
Topics
ai
Tags
AI, cloud computing, data management, data protection, europe, machine learning, Microsoft, natural language recognition, robotics
Companies mentioned
A.P. Moller - Maersk, Acciona, Adamant-Namiki of Europe, Aegon, Aena, Ageas, Agfa-Gevaert, Agri rm Group, Ahlstrom-Munksjö, AIB, AkzoNobel, Almirall, Alpro, ALSA, Amadeus, AMAG, Ambea, APM Terminals,
Methodology
This report is based on a survey of 300+ participants.
EVALUATION

An insightful report by Microsoft  that examines how businesses are managing their AI activities.

Positives:

  • Good case studies about Tom Tom, A.P. Moller – Maersk, Stora Enso, Novartis, Ageas
  • Nice layout
  • Good tables and graphics
  • Understandable language

 

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