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Building your blockchain advantage

Building your blockchain advantage

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Fresh insights on how to create value, scale fast and open new markets

SUMMARY

This IBM paper notes that companies that concentrate on creating a minimum viable ecosystem (MVE) with shared value instead of a minimum viable product (MVP) tend to be successful with blockchain.

Companies and organizations can receive benefits that result from establishing partnerships among industry actors to make the most of network effects. The TradeLens blockchain-enabled shipping network is a good example of this, the research explains.

The paper explains that 60 percent of early adopter organizations that were included in the survey believe to have a blockchain network in production by next year. More than 50% of executives responded that they estimate that the gig economy will transform in some way their business models.

Tokens, the document indicates, can be very useful to design new market models. That is the case of Plastic Bank, a blockchain-based solution that is designed to unleash value from wasted plastic.

The paper concludes with recommendations for organizations to follow a series of steps as they define their blockchain strategies.

 

OUTLINE

Introduction

Value and Scale

New markets

The blockchain advantage

DETAILS

Overview

Researchfinder Rating
5 out of 5 stars
Title
Building your blockchain advantage
Sub-Title
Fresh insights on how to create value, scale fast and open new markets
Region
Global
Published
Nov. 15, 2018
Publisher
IBM
Author(s)
Andrew Martin, Shyam Nagarajan, Veena Pureswaran, Smitha Soman
Price
FREE
Language
ENGLISH

Content

Number of Pages
25
Number of Tables
0
Number of Exhibits
9
Topics
blockchain
Tags
blockchain, case studies, gig economy, global, IBM, survey, token, use cases
Companies mentioned
Plastic Bank, Loyal, Maersk, IBM, FlexiVan, Interac
Author(s)
Andrew Martin, Shyam Nagarajan, Veena Pureswaran, Smitha Soman
Methodology
Not available.
EVALUATION

The main value of this IBM report on blockchain lies in its didactic graphics and quality data.

  • Case studies
  • Quality data
  • Key information is highlighted
  • Quotes by industry experts
  • Good graphs
  • List of related reports included

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