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Expansion Saas Benchmarks

Expansion Saas Benchmarks

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SUMMARY

This report on the ever-changing SaaS landscape aims at providing businesses with the objective data to update their strategies to solve business challenges.

The survey took place from May to July 2018 and included questions regarding size, funding, growth, talent, go-to-market strategy, and other KPIs for expansion stage software companies. The paper put a strong attention on the explosion of the product-led growth (PLG) – a strategy used by some of nowadays’s most successful organizations. More than 400 enterprise software firms took part in the survey.

Regarding PLG firms, the report notes that these businesses use the product to boost user acquisition, expansion, and retention. With PLG products, users log in frequently and share the products with others. Thanks to the virality of user adoption PLG business can efficiently speed up growth.

According to the study's findings, a good share of startups show rapid growth until they reach $5M in ARR. The paper explains that at a 35% CAGR, it would take a decade for a SaaS firms to go jump from $5m to $100m in ARR.

The report also offers some pricing and financial and talent insights.

Report download requires free registration on the publisher’s website.

OUTLINE

Introduction

Participant Overview

Executive Summary

Feature: PLG Insights

Go-to-Market Insights

Pricing Insights

Financial & Operating Insights

Talent Insights

DETAILS

Overview

Researchfinder Rating
4 out of 5 stars
Title
Expansion Saas Benchmarks
Region
Global
Published
June 30, 2018
Publisher
Saasbenchmarks.com
Author(s)
Sean Fanning, Kyle Poyar
Price
FREE
Language
ENGLISH

Content

Number of Pages
59
Number of Tables
40
Number of Exhibits
0
Topics
saas
Tags
global, SaaS, SaaS adoption, SaaS applications, Saasbenchmarks.com, SaaS market, software, survey
Author(s)
Sean Fanning, Kyle Poyar
Methodology
420 software companies took part in the survey for this report.
EVALUATION

This is a presentation-style report on SaaS expansion benchmarks.

Positives:

  • Good tables and graphics
  • Good layout

 

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